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    The Rise and Fall of Blackberry Market Cap: Lessons for MBA Fast Track Program Graduates

    The Rise and Fall of Blackberry Market Cap: Lessons for MBA Fast Track Program Graduates


    The world of business is dynamic and ever-changing, as companies rise and fall with the changing tides of technology and consumer preferences. One such company that has experienced the highs and lows of the market is Blackberry, a pioneer in the smartphone industry. In this article, we will examine the history of Blackberry's market cap and draw insights for graduates of MBA fast-track programs, who must navigate the fast-paced business landscape to stay ahead of the competition.

    The Early Success of Blackberry:

    Blackberry, formerly known as Research In Motion (RIM), was founded in 1984 in Canada. The company gained success in the early 2000s with its pioneering smartphones that allowed users to send and receive emails and messages on the go. By 2008, Blackberry's market cap had risen to over $80 billion, making it one of the most valuable companies in the world.

    The Decline of Blackberry: 

    However, Blackberry's fortunes took a turn for the worse with the introduction of the iPhone in 2007. While Blackberry dominated the market for business users, the iPhone's sleek design and app ecosystem quickly won over consumers. Blackberry was slow to respond to this shift, and by 2013, its market cap had fallen to under $5 billion.

    Lessons for MBA Fast Track Graduates: 

    The rise and fall of Blackberry offer valuable lessons for MBA fast-track program graduates. The fast-paced business world requires constant innovation and adaptability to stay ahead of the competition. Graduates must be ready to pivot quickly and make bold decisions to stay relevant in a rapidly changing market.

    Fast Track Business Management Degree Programs: 

    To prepare for this dynamic business landscape, many MBA programs now offer fast-track options. These programs, such as an MBA online fast track or a business management fast track, allow students to complete their degree in less time, gaining the skills they need to succeed in a fast-paced business environment.


    The story of Blackberry's rise and fall is a cautionary tale for businesses and MBA fast-track program graduates alike. To succeed in today's business world, graduates must be ready to adapt and innovate quickly, and fast-track programs can help prepare them for this challenge. By embracing new technologies and staying ahead of the curve, businesses can avoid the same fate as Blackberry and thrive in a constantly changing marketplace.

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